GOLFNOW is an innovative technology company that creates seamless ways for golfers and golf courses to better connect. GOLFNOW operates the largest online tee-time marketplace in the world, offering 3.5 million registered golfers a variety of ways to stay connected to their favorite courses and the ability to easily book tee times online and via mobile devices any time of day. GOLFPASS members receive special playing perks through GOLFNOW, including tee time credit and rewards, with GOLFPASS+ members benefiting from waived booking fees, cancellation protection and 25% more rewards points.
GOLFNOW is an extension of the GOLF Business Solutions’ suite of digital businesses, owned by NBC Sports and managed by GOLF Channel. With offices in Orlando, Fla., and Belfast, Northern Ireland, GOLF Business Solutions also provides technology, support and marketing services to nearly 8,000 golf courses in 24 countries around the world, designed to help them manage their businesses more efficiently and effectively. Plus is a consultative service that offers proprietary technology to improve golf course marketing and pricing strategies; ClubBuy is a complimentary purchasing program that can save any business money on items and equipment needed to operate their businesses; and Answers offers courses 24/7, white-label telephone support from golf-savvy experts.